Course Overview
Unlock the Psychology of Persuasion: Expand Your Influence in Business
Master the art of influence with AMA-2204: Expanding Your Influence: Understanding the Psychology of Persuasion. This intensive 2-day training delves into the hidden psychological triggers that drive decision-making and compliance, empowering you to achieve mutually beneficial outcomes.
Key Takeaways:
- Uncover Secret Persuasion Techniques: Learn techniques the average person doesn’t even recognize.
- Build Influence Across Interactions: Apply these principles to management, mentorship, negotiations, conversations, and presentations.
- Choose the Right Approach: Develop strategies to select the most effective persuasion techniques for any situation.
- Protect Yourself from Manipulation: Gain the knowledge to resist unethical persuasion tactics.
Why This Matters: Persuasion skills are essential for career success. This training gives you the tools to influence effectively and ethically.
Learn more about effective communication in IT projects: The Power of Effective Communication in Malaysia’s IT Projects
What are the skills covered
- Explain the Psychological Foundation for the Laws of Persuasion
- Describe the Psychological/Subconscious Triggers That Influence a Person’s Decision-Making Process, Behaviors, and Reactions
- Apply the Appropriate Law(s) of Persuasion to a Situation
- Recognize the Implications of Unethical Approaches to Influencing People
- Use the Pre-Persuasion Checklist to Prepare to Influence a Person
Who should attend this course
Business professionals at a midlevel position and above who need to understand the psychological principles behind how people are convinced to do something, including sales managers, VP/directors of sales, account executives, project managers and product managers, purchasing managers and marketing managers
Exam & Certification
None
