Overview

Business analysts play a critical role in bridging business needs, data, and technology. As organisations generate increasing volumes of data and face faster decision cycles, Artificial Intelligence (AI) is becoming an essential capability for modern business analysis.

Advances in Machine Learning, Large Language Models (LLMs), and Generative AI enable business analysts to analyse information more efficiently, uncover patterns, generate insights, document requirements, and communicate recommendations with greater clarity and speed. AI tools can support analysts across the entire analysis lifecycle—from problem definition and stakeholder engagement to data analysis, reporting, and strategic decision support.

This course provides a practical, business-focused introduction to AI for business analysts. Participants will learn AI fundamentals, understand how AI technologies interconnect, and gain hands-on experience with leading AI tools such as ChatGPT, Gemini, Copilot, Perplexity, Grok, Claude, Manus, DeepSeek, Qwen, and NotebookLM. The emphasis is on real business analysis use cases, responsible AI usage, and improving the quality and impact of analytical work, without requiring programming skills

Skills Covered

By the end of this course, participants will be able to:

  • Understand core AI concepts and terminology relevant to business analysis
  • Distinguish between AI, Machine Learning, Deep Learning, LLMs, and Generative AI
  • Evaluate and select AI tools suitable for business analysis workflows
  • Apply AI tools to requirements analysis, data interpretation, and reporting
  • Use AI responsibly within ethical, legal, and organisational constraints
  • Identify high-impact AI use cases that enhance business analysis outcomes
  • There are no rerStrengthen their role as a strategic partner in AI-enabled organisations

Prerequisites

There are no prerequisites required to attend this course.

Target Audience

This course is designed for working professionals involved in business analysis and decision support, including:

  • Business analysts and senior business analysts
  • Product analysts and product owners
  • Process and operations analysts
  • PMO and strategy teams
  • Consultants and transformation specialists
  • Data and analytics translators
  • Managers and leaders responsible for business insights

No prior AI or technical background is required.

Course Curriculum

Module 1: Understanding AI for Business Analysis

  • What Artificial Intelligence is and is not
  • Relationship between:
    • Artificial Intelligence
    • Machine Learning
    • Deep Learning
    • Large Language Models
    • Generative AI
  • How AI systems learn from business and operational data
  • Current AI applications supporting business analysts:
    • insight generation and pattern detection
    • forecasting and scenario analysis
    • documentation and requirements support
    • decision support and reporting
  • Strengths and limitations of AI in business analysis

Module 2: AI Tools Landscape for Business Analysts

  • Overview of modern AI tools for analysts:
    • ChatGPT, Gemini, Copilot, Claude
    • Perplexity, Grok, Manus, DeepSeek, Qwen, NotebookLM
  • Differences in:
    • reasoning and analytical capabilities
    • handling structured vs unstructured data
    • accuracy, bias, and reliability
  • Selecting the right AI tool for:
    • problem framing and hypothesis generation
    • stakeholder communication
    • documentation and reporting
  • Prompt engineering fundamentals for analysis use cases

Hands-On Activities

  • Writing prompts for problem definition and analysis
  • Generating business questions and hypotheses using AI
  • Comparing outputs across AI tools

Module 3: AI for Data Analysis, Insights, and Reporting

  • AI-assisted exploratory data analysis
  • Identifying trends, drivers, and anomalies
  • Supporting KPI analysis and performance reviews
  • AI-assisted business storytelling and reporting
  • Using AI with spreadsheets:
    • Excel with Copilot
    • Google Sheets with Gemini

Hands-On Activities

  • Generating insights from sample business datasets
  • Drafting executive-ready insight summaries

Module 4: Responsible AI, Ethics, and Governance for Analysts

  • Risks of AI in business analysis:
    • hallucinations and incorrect insights
    • biased assumptions and conclusions
    • over-reliance on AI-generated outputs
  • Data quality and validation considerations
  • Transparency and explainability in analysis
  • Human-in-the-loop analytical decision-making
  • Best practices for responsible AI usage by analysts

Module 5: AI for Requirements Analysis and Stakeholder Engagement

  • AI-assisted requirements elicitation and documentation
  • Supporting stakeholder interviews and workshops
  • Analysing stakeholder needs and priorities using AI
  • Generating user stories, use cases, and process flows

Hands-On Activities

  • Drafting requirements and user stories using AI
  • Improving stakeholder communication with AI support

Module 6: AI for Process Analysis and Optimisation

  • Analysing end-to-end business processes using AI
  • Identifying inefficiencies and improvement opportunities
  • Supporting process redesign and change initiatives
  • Documenting process insights clearly for decision-makers

Hands-On Activities

  • Analysing a sample business process using AI
  • Generating process improvement recommendations

Module 7: AI-Enabled Workflow Automation for Business Analysis

  • Designing AI-supported analysis workflows:
    • problem → data → insight → recommendation
  • Integrating AI tools into daily analyst activities
  • Improving speed, consistency, and quality of analysis
  • Measuring the impact of AI on analytical productivity

Exercise

  • Designing an AI-supported business analysis workflow

Module 8: AI Strategy for Business Analysts and Leaders

  • Identifying high-impact AI opportunities for business analysis teams
  • Positioning analysts as AI translators and change agents
  • Developing an AI adoption roadmap for analysis functions
  • Establishing AI usage guidelines and governance
  • Preparing business analysts for AI-enabled roles

Workshop

  • Drafting a high-level AI strategy for a business analysis team

Dates & Locations

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Exam & Certification

This course is not associated with any Certification.

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